The buzz and hype around a team advancing in the tournament can be a huge boost to a school’s Facebook engagement. Now of course likes don’t equal buckets, and fans aren’t playing defense… but what if the games were determined by this interaction? Joe took a fun look at the Sweet 16 bracket, determining the…Read the full article

We admittedly went silent with our Facebook research after 2011, keeping the best nuggets for clients regarding engagement and content strategy.  As a result, BlueFuego clients using our suggested tactics were #1, 2, 3, 7 and 10 in the nation for 2012 engagement (and 7 of the Top 15!).  What was interesting to note that…Read the full article